{"id":193,"date":"2022-08-10T15:14:54","date_gmt":"2022-08-10T13:14:54","guid":{"rendered":"https:\/\/www-stage.digital-control.biz\/en\/?page_id=193"},"modified":"2025-10-27T14:04:13","modified_gmt":"2025-10-27T13:04:13","slug":"about-digital-control","status":"publish","type":"page","link":"https:\/\/digital-control.de\/en\/about-digital-control\/","title":{"rendered":"About Digital Control"},"content":{"rendered":"\n
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Systems for the Advertiser\u2019s Side of Life<\/h1>\n\n\n\n

Digital Control develops and operates SAAS systems for paid media management. We are pioneers in software for media campaigns & inventories.<\/p>\n\n\n\n

Our products help our customers to make the best decisions and to focus on the essentials.<\/strong><\/p>\n\n\n\n

Our customers are large advertisers, retailers and agencies who use our products in the areas of campaign and inventory handling, media execution and data intelligence. <\/strong>Our products Media Desk, Intelligence Qube and Finance Desk are at the heart of our work.<\/p>\n\n\n\n

After more than a decade of software evolution, our platform is used to plan and optimise media budgets in the millions. And, incidentally, we save our customers many man-days and headaches month after month.<\/strong><\/p>\n\n\n\n

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Where does Digital Control come from?<\/h2>\n\n\n\n

Our experienced team based in D\u00fcsseldorf harbour develops our software in-house. Originally founded as a white-label developer office for agencies, we have specialised in tools for the paid media ecosystem and digital marketing over the years.<\/p>\n\n\n\n

As an independent medium-sized company with a lot of industry know-how, we develop our software not only for but with<\/em> our customers. All our clients benefit from these development partnerships \u2013 because we are convinced that good software solutions are forged in fire.<\/p>\n<\/div><\/div>\n\n\n\n

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Our product philosophy<\/div><\/div>

Our software products have two major goals:
\nOptimisation of the workflow by eliminating redundant activities and smart support for all decisions in the campaign environment.<\/p>\n<\/div><\/div><\/div>

The basis is our know-how from many years of cooperation with our agency customers. In terms of content and technology, all Digital Control products always remain flexible that we can quickly respond to market requirements. Every enterprise customer receives a system that is individualised in parts and based on the same, always up-to-date software core. This means that our products are not only 100% white-label-capable, but also adapt perfectly to existing system landscapes. This is one of our greatest strengths.<\/p>\n<\/div><\/div><\/div><\/div><\/div>


Our product philosophy<\/div><\/div>

Our software products have two major goals:
\nOptimisation of the workflow by eliminating redundant activities and smart support for all decisions in the campaign environment.<\/p>\n<\/div><\/div><\/div>

The basis is our know-how from many years of cooperation with our agency customers. In terms of content and technology, all Digital Control products always remain flexible so that we can quickly respond to market requirements. Every enterprise customer receives a system that is individualised in parts and based on the same, always up-to-date software core. This means that our products are not only 100% white-label-capable, but also adapt perfectly to existing system landscapes. This is one of our greatest strengths.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div> <\/div>\n <\/div>\n <\/div>\n <\/div><\/ss3-loader><\/div><\/div>

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\u201cNo Bullshit\u201d Guarantee<\/h2>\n\n\n\n

\u201cWe have that on the roadmap.\u201d \u2013 You have often heard this sentence in software product presentations, but rarely seen it put into practice?<\/p>\n\n\n\n

All the features that Digital Control promises for its products have been developed, tested and proven. All APIs work properly. Even if the other party\u2019s API is not up-to-date \u2013 we build workarounds for you.<\/p>\n\n\n\n

Our goal is to be as down to earth as possible and to develop software that works for our customers. Without ifs and buts.<\/p>\n\n\n\n

When we build new features and products together with our customers, we do so with realistic timings that we keep.<\/p>\n<\/div><\/div>\n\n\n\n

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What our customers say<\/h2>\n\n\n
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VODAFONE<\/div><\/div>

“Automation, transparency and control are critical success factors in an in-house process. Thanks to Media Desk by Digital Control, we can initiate, monitor, analyse, control and manage the entire paid media value chain.\u201c<\/p>\n<\/div><\/div><\/div>

Sven St\u00fchmeier<\/div><\/div>

Team Leader Digital Communication & Technology Vodafone GmbH<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

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LIAKOU CONSULTING<\/div><\/div>

\u201cMedia Desk has enabled us to streamline our entire workflow\u2014and we finally have a tool that keeps pace with the demands of a modern agency.\u201d<\/p>\n<\/div><\/div><\/div>

Mario Widmann<\/div><\/div>

Founder Liakou Consulting GmbH<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

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“The development partnership with Digital Control has allowed us to extremely streamline our processes while further minimising errors. Our customers appreciate the high level of transparency and agility that Media Desk enables.”<\/p>\n<\/div><\/div><\/div>

Simon Kathmann<\/div><\/div>

CEO add2 GmbH<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

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H\u00c4RTL CONSULTING<\/div><\/div>

“In my work as a digital consultant, I have become acquainted with many agency processes. There is often a lack of efficiency and interconnected processes. Digital Control’s solutions allow agencies to reduce these inefficiencies and drive digitalisation.”<\/p>\n<\/div><\/div><\/div>

Stefan H\u00e4rtl<\/div><\/div>

Owner H\u00e4rtl Consulting<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

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EMBRACE Agency<\/div><\/div>

“The implementation of Media Desk has made our agency processes in the paid media sector more efficient. By automating data collection, campaign monitoring and report generation, we save time, reduce costs and improve analysis accuracy. With our cross-company focus on HR tech, this tool is another milestone for our agency.”<\/p>\n<\/div><\/div><\/div>

Manuela Ebbes-Barr<\/div><\/div>

CEO EMBRACE Agency<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n

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What makes Digital Control unique<\/strong><\/h2>\n\n\n\n
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Deepest market understanding<\/strong><\/h5>\n\n\n\n

\u2018Born and raised\u2019 in digital marketing. We develop our systems not only for, but with our customers.<\/p>\n<\/div>\n\n\n\n

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Market neutrality<\/strong><\/strong><\/h5>\n\n\n\n

We act in a strictly market-neutral manner and guarantee full transparency for your paid media activities.<\/p>\n<\/div>\n\n\n\n

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Bulletproof<\/strong><\/strong><\/h5>\n\n\n\n

Our systems have been running flawlessly since 2011 with more than 1,000 users and media spendings in the 9-digit range p.a.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Data guarantee<\/strong><\/h5>\n\n\n\n

Your data remains your property. Even if one day you should no longer work with us.<\/p>\n<\/div>\n\n\n\n

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100 % specialisation<\/strong><\/h5>\n\n\n\n

We focus entirely on paid media: Activation and media planning, data integration and intelligence.<\/p>\n<\/div>\n\n\n\n

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Direct support<\/strong><\/h5>\n\n\n\n

Direct support from D\u00fcsseldorf with a personal contact and minimal response times.<\/p>\n\n\n\n

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Clients and Partners<\/h2>\n\n\n
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1&1 + Rewe<\/div>
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OMG + VF<\/div>
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C&A + add2<\/div>
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salesforce + adform<\/div>
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google analytics + insta<\/div>
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flashtalking + google mp<\/div>
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LM + msw<\/div>
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meetrics + amazonads<\/div>
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sprinkl + twitter<\/div>
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sap + aprimo<\/div>
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adition + adobe<\/div>
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Google Ads + Looker Studio<\/div>
\"SAP\"<\/picture><\/div><\/div><\/div><\/div>
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LinkedIn + Meta<\/div>
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dbcfm + adclear<\/div>
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zemanta + zulu5<\/div>
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audienceproject + hawk<\/div>
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microsoft ads + exatag<\/div>
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    Let's have a look at your requirements - in a live demo.\n\t\t<\/h2>\n\t\t

    We\u2019ll be happy to show you how our software solutions simplify your workflow \u2013 personal, individual, and without any sales pressure.
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